PROJECT BRIEF
The aim of thoroughly investigating the challenges confronted by Fukushima's fishermen in light of the ongoing wastewater discharge issue. Throughout our collaboration, we identified these needs through customer journey mapping, ecosystem mapping, storyboarding, and service blueprinting.
Through this project, we see future opportunities for the Japanese fishing industry to recover. Our success has been driven by great collaboration within our team and with stakeholders during the discovery process. We hope our booklet has provided valuable insights for you.
TOOLS
FIGMA
Procreate
ROLE
Service Designer
Project manager
Miro
METHODS
Current/Future Journey map
Ecosystem map
Stakeholder map
Co-creation workshop
COLLABORATIONS
Blair Xu
Lane Lieberman
LINKS
Survey Insights
Booklet link
Service Blueprint
Storyboard
Takeaways
The Fukushima wastewater discharge project was my first time working on service concepts. The most challenging aspect was honing in on the project's focus and identifying key actors. Throughout this experience, I gained understanding in various mappings used in service design, which became an essential tool for me in understanding the complex topics.
Research for this project primarily looked into secondary sources, with a smaller focus on primary research involving surveys and interviews. Despite the biassed nature of internet research, we made an effort to maintain neutrality while gathering insights. To improve, I will dedicate more time to researching and interviewing our core actors.